An NBC story claims the Democrats have raised $2.5 billion more than the Republicans from small donors since 2020. Considering how Donald Trump’s 2016 campaign essentially invented this strategy, this comes as a big surprise.
More than three times as many individual contributors have supported the Democratic Party, the study shows. Republican pollster Bill McInturff of Public Opinion Strategies issued a statement in which he indicated that the current situation signals a new reality for both parties. He said that the United States is currently in a “new era” in which small-dollar Democratic donors are “swamping” their Republican counterparts.
While 31% of all registered voters donated to a political campaign in the last two years, Democrats fared 11 points better. NBC stated that 37% of this demographic gave money, higher than the 26% of Republicans and 22% of Independents.
According to FEC reports, the Democratic Party’s ActBlue raised $2.2 billion in 2022 and $6.5 billion in 2020. Conservatives’ WinBlue attracted $4.4 billion in 2020 and $2.2 billion in 2022. The data also showed that Democrats had roughly 8 million unique donations to ActBlue, while Republicans only had 2.5 billion unique donors to WinRed.
In an interview with NBC, Republican digital strategist Eric Wilson addressed the issue, saying that the party is working to “narrow this gap.” He added that the Republican Party absolutely must work to bring this about if it is to fare well in next senate and presidential elections. Wilson elaborated by saying that contributors are likely to give to multiple candidates, arguing that donors are “voters.”
Between June 16 and June 20, Hart Research Associates and Public Opinion Strategies conducted the NBC poll. With a margin of error of 3.1 percentage points, it polled 970 likely U.S. voters.
